A module of the Virtual X Suite

Virtual Platform Ecosystems

· November 18th
· 08:30 – 12:00   CET

Understand the fundamentals of platforms, the advantages they offer and how to apply key elements to your business.

 
This module consists of three 90 minute blocks which are distributed over three subsequent days

Key Benefits. What's in for me?

Understand the fundamentals of platforms, the advantages they offer and the reasons why they are so important

Explore different platform strategies and platform types

Apply the key elements for designing, launching, governing, monetizing, and scaling virtual platforms

Be part of an interactive exercise which identifies opportunities for growth in a real-world platform

Program in Detail

01

Introduction to virtual platforms

Learn the fundamentals of virtual platforms, platform types and business models.


Discover how to launch and gravitate platforms, but also how to build a platform business with an platform architecture and value creation.

02

Mastering virtual platform ecosystems in times of uncertainty

Get to know how to facilitate a platform business and platform innovations.


Learn about common challenges of platform businesses and design strategies to defend attacks from established platforms.

03

A life case study: Marktfee.app

Explore “Marktfee.app” as a life case study: Simply shop sustainably.


Be part of an interactive exercise which identifies opportunities for growth in a real-world platform.

Speaker

Nele Lücker

University of Mannheim

Prof. Dr. Armin Heinzl  

University of MannheimGeneral Management and Information Systems


Dr. Christian Bartelt

Founder of Ciconia Software GmbH
Provider of Marktfee.app

Virtual Platform Ecosystems

· November 18th
· 08:30 – 12:00   CET

EUR 690,- (excl. VAT)

Participating companies

Format & Features

Virtual Classroom Learning

All of our six modules are delivered in a carefully designed, unique virtual learning environment with an overseeable number of participants to ensure active engagement. 

90 min. sessions

Every module consists of three 90 minute blocks which are distributed over three subsequent days in order to better cope with the demanding needs for work-life-balance.

Top notch speakers

Learn from our renowned academic and industry experts who will share their knowledge, tools and insights to empower your capabilities.

Peer-to-Peer Connections

Become part of the exclusive Alumni group and grow your network by connecting with other mid-level or senior executives from leading corporations.

Seamless Interactivity

Experience a high-quality, seamless learning experience and directly apply your newly acquired knowledge in a cross-industry setting. 

Digital Academy Certificate

The participating managers will be awarded with a certificate of attendance.

Top-notch instructors of TheDigitalAcademy @MBS are exclusively available for MBS Alumni now! 

As the world continues to change in an unprecedented manner, the traditional ways of doing business must advance. That’s why we decided to open virtual spaces and why we create exclusive content for Mannheim Business School Alumni. 

Experience a unique, discrete and enjoyable online learning space created and guided by our renowned thought leaders who will share their ground-breaking experiences and knowledge. Learn with and from peers. Engage in discussions that will empower you to exploit opportunities as well as to tackle the new challenges arising from the NEXT NORMAL.