■ Virtual Selling and Sales Management
· July 20th, 22nd & 24th
· 16:30 – 18:00 CET
Explore the three key trends which are transforming selling and sales management at an unprecedented pace.
This module consists of three 90 minute blocks which are distributed over three subsequent days
Key Benefits. What's in for me?
Learn to sell directly in a virtual environment
Discover techniques for virtual selling and find out how to embed value in every interaction and truly engage them in a virtual sales context.
Design your own virtual sales transformation journey
Understand challenges and solutions when moving toward online channels and learn how to communicate to your organization why this change is important right now.
Explore best practices for remote selling
Get insights through use cases from sales organizations and learn how to leverage the promise of artificial intelligence in sales.
Program in Detail
Each of the three blocks will contain a practice transfer to turn theory into effective practice.
Selling through digital communication
Get to know how you can accelerate trust and your sales cycle.
Learn how you get your customers attention and engage them in a virtual sales context.
Selling through digital channels
Explore ways how you gain the traction with your digital channel you are hoping for: Save time and focus on activities with greatest value.
Understand the future of e-commerce and platforms.
Selling through artificial intelligence (AI)
Learn what artificial intelligence is, how it works, and how far technology has progressed already.
Discuss best practice use cases and implications for your own company.
Prof. Dr. Johannes Habel
The University of Warwick
Digital Transformation of Sales Function
Prof. Dr. Florian Kraus
University of Mannheim
Sales & Services Marketing
■ Virtual Selling & Sales Management:
Format & Features
Virtual Classroom Learning
All of our six modules are delivered in a carefully designed, unique virtual learning environment with an overseeable number of participants to ensure active engagement.
90 min. sessions
Every module consists of three 90 minute blocks which are distributed over three subsequent days in order to better cope with the demanding needs for work-life-balance.
Top notch speakers
Learn from our renowned academic and industry experts who will share their knowledge, tools and insights to empower your capabilities.
Become part of the exclusive Alumni group and grow your network by connecting with other mid-level or senior executives from leading corporations.
Experience a high-quality, seamless learning experience and directly apply your newly acquired knowledge in a cross-industry setting.
Digital Academy Certificate
The participating managers will be awarded with a certificate of attendance.
Top-notch instructors of TheDigitalAcademy @MBS are exclusively available for MBS Alumni now!
As the world continues to change in an unprecedented manner, the traditional ways of doing business must advance. That’s why we decided to open virtual spaces and why we create exclusive content for Mannheim Business School Alumni.
Experience a unique, discrete and enjoyable online learning space created and guided by our renowned thought leaders who will share their ground-breaking experiences and knowledge. Learn with and from peers. Engage in discussions that will empower you to exploit opportunities as well as to tackle the new challenges arising from the NEXT NORMAL.